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Design Comedy

Personal   |   2020–   |   Adobe Illustrator,  Typing  | Label Design, Typography, Logo Design, Copywriting

Sparse. Hair Don't-Care

Using my experience in label design and my interest in comedy writing, I designed prank novelty beauty items: the Sparse. Hair Don't-Care Shampoo (hair, where?) and Conditioner (mane raze) duo that removes head hair. Inspired by my father's hairstyle. I can say that, I have a bald friend. I used Adobe Illustrator for gradients, vectors, and explored font manipulation. Tested on somewhat-willing humans. Forumulated with formaldehyde and casualdehyde. Proudly made in Antarctica.

hair thinning, rice water, hair growth, best hair serums,sparse haircare, hair don't care, baldness solutions, toxic chemicals, how to use, ingredients, magenta, sans serif product description, e commerce, satire, standup comedy
Concept e-Commerce: Inspiration from Badal Patel
sparse haircare joke product advertisement, baldness solutions, toxic chemicals, how to use, ingredients, magenta, sans serif product description, e commerce, satire, standup comedy
Concept Advertisement
sparse haircare joke email, fake product, beauty, baldness solutions, toxic chemicals, how to use, ingredients, magenta, sans serif product description, e commerce, satire, standup comedy
Concept Marketing Email
Concept Labels
sparsebottle.png

Bad Perfumes

Personal   |   2023   |   Adobe Illustrator,  Typing  | Label Design, Typography, Logo Design, Copywriting

Ever been in a meeting that could've been an email? If I were a scent, it would be "This Meeting Could've Been an Email." That, or "Getting Left on Read". Inspiration from Dossier.

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top notes, you're muted, can you see my screen, as you can see, this meeting could have been an email how to use, ingredients, dossier, sans serif product description, e commerce, satire, standup comedy, fragrance

Cooking with Cassidy

Personal   |   2023   |   Adobe Illustrator,  Typing  | Label Design, Typography, Logo Design, Copywriting

I used my experience in visual communication and interest in comedy writing to make a non-fiction infographic detailing my debatable ability to complete a basic life skill with gradients, shape-building, data, and icons. My culinary engineering is extraordinarily subpar. If something in the fridge is about to fall, I close the door while it’s falling, so it becomes the problem of the next person who opens the door. Which is me.

 

*These data brought to you by DoorDash.

cooking recipes, PB&J, instant coffee, pasta with red sauce, bolognese, bagel shops, 2nd grade, 3rd grade, 4th grade, omelettes, gold fortune cats, Asian restaurants, spinach, BP, shaken not stirred, failure rate, satire, standup comedy

Puzzles

Personal |   2023–   |   Adobe Illustrator, Zazzle  |   Product Design, Poster design, Text Hierarchy, Comedy Writing

Sometimes, I start jigsaw puzzles and give up halfway through. The "10–11" years doesn't mean it's for kids who just completed Grade 4. It means it takes me 10–11 years to finish. Which shows: I'm Not Smarter Than a Fifth Grader! Anyway, I used Adobe Illustrator to inflate, create text hierarchy, add grain texture, build shapes, and other things I found on Pinterest (see inspiration below).

puzzles, modern design, minimalist posters, gradients, grain, cool fonts, gen z, sans serif product description, e commerce, satire, standup comedy

Final Digital File

Puzzle Preview

puzzles, modern design, minimalist posters, gradients, grain, cool fonts, gen z, sans serif product description, e commerce, satire, standup comedy
puzzles, modern design, minimalist posters, gradients, grain, cool fonts, gen z, sans serif product description, e commerce, satire, standup comedy, coasters

First Draft

Inspiration

The panda made me do it, WWF

Lip De-Plumper

Similar to Sparse., I created a joke product called the Lip De-Plumper as a parody to the millions of lip-plumping products sold each year. I used oval gradients, vectorized objects, the shape-building tool to create the four-point stars, and used my photo-editing and makeup skills to pose a before/after duality.

Personal   |   2023   |   Adobe Illustrator,  Typing  | Label Design, Typography, Logo Design, Copywriting

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