Design Comedy
Personal | 2020– | Adobe Illustrator, Typing | Label Design, Typography, Logo Design, Copywriting
Sparse. Hair Don't-Care
Using my experience in label design and my interest in comedy writing, I designed prank novelty beauty items: the Sparse. Hair Don't-Care Shampoo (hair, where?) and Conditioner (mane raze) duo that removes head hair. Inspired by my father's hairstyle. I can say that, I have a bald friend. I used Adobe Illustrator for gradients, vectors, and explored font manipulation. Tested on somewhat-willing humans. Forumulated with formaldehyde and casualdehyde. Proudly made in Antarctica.
Concept e-Commerce: Inspiration from Badal Patel
Concept Advertisement
Concept Marketing Email
Concept Labels
Bad Perfumes
Personal | 2023 | Adobe Illustrator, Typing | Label Design, Typography, Logo Design, Copywriting
Ever been in a meeting that could've been an email? If I were a scent, it would be "This Meeting Could've Been an Email." That, or "Getting Left on Read". Inspiration from Dossier.
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Cooking with Cassidy
Personal | 2023 | Adobe Illustrator, Typing | Label Design, Typography, Logo Design, Copywriting
I used my experience in visual communication and interest in comedy writing to make a non-fiction infographic detailing my debatable ability to complete a basic life skill with gradients, shape-building, data, and icons. My culinary engineering is extraordinarily subpar. If something in the fridge is about to fall, I close the door while it’s falling, so it becomes the problem of the next person who opens the door. Which is me.
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Puzzles
Personal | 2023– | Adobe Illustrator, Zazzle | Product Design, Poster design, Text Hierarchy, Comedy Writing
Sometimes, I start jigsaw puzzles and give up halfway through. The "10–11" years doesn't mean it's for kids who just completed Grade 4. It means it takes me 10–11 years to finish. Which shows: I'm Not Smarter Than a Fifth Grader! Anyway, I used Adobe Illustrator to inflate, create text hierarchy, add grain texture, build shapes, and other things I found on Pinterest (see inspiration below).
Final Digital File
First Draft
Puzzle Preview
Inspiration